For this design, I have created my own soft drink company as an example of my designs used in a very commercial sense. I saw this project as not only a design opportunity, but a marketing one. I created a drink completely from scratch, and designed it based off of my own imagination. Combining retro and modern styles, I created Beat.

Ruby Rios, a rising makeup artist in New York City, requested this logo. She desired a modern, playful, sleek, and nostalgic look all rolled into one. Although it presented a challenge, the logo has proven to be a successful asset to her career thus far. She requested different variants, and ended up choosing the first two commercially.

This is a project I completed seen as a rebrand for a restaurant in my hometown I was sad to see close. I believe branding in every way can modernize a restaurant more than anything. Designed complely by myself, I have featured a social media concept, two double-sided menus, and packaging for takeout customers. I believe this is a great addition to my portfolio as it shows my eye for what is modern, while showcasing design skills very different than some of my other work.

I created this project to show diversity in my portfolio. Obviously, I am no stranger to color or excitement in design. I wanted to create something classic, marketable to the masses, sleek and simple.

For this exercise, I wanted to put skill and effort towards mastering the art of a single cover. I think single covers are some of the most underrated ways in promoting a song and giving its audience a taste of what is being sold. So often I feel that a single cover doesn't match the integrity that the single itself does. In this instance, I took a few songs that I am very familiar with, and decided to reimagine their single covers. I am in no way insinuating their originals are not great in any way! I just wanted to put my own twist on these songs that I love!

This project is like a caricature of my own personal style. I am so inspired by the media of the early 2000s, and in this cover I wanted to articulate that. Using edgy photography, creative typography, vivid color and alternating effects, I created an exciting magazine cover that I knew would succeed at drawing people in.

This is a passion project I have created for my portfolio. I have always loved magazine ads for music, and I dream to work someday in the music world as a designer. In this project, I did my best at paying attention to detail, while mixing simplicity and fun by using gradients and black and white photography.

In this design, I have exercised simple graphic design principles to create a marketable product. I utilized simple design concepts I practiced in my business card design, while also attempting mastering packing design.